SharpLink Gaming, Inc. operates as an online performance marketing company that delivers fan activation solutions to its sportsbook and casino partners. The company operates a performance marketing platform, which owns and operates state-specific web domains to attract, acquire, and drive local sports betting and casino traffic directly to the company’s sportsbook and casino partners that are licensed to operate in each respective state. It also provides affiliate marketing network, which focuses on delivering quality traffic and player acquisitions, retention, and conversions to regulated and global casino gaming operator partners worldwide. SharpLink Gaming, Inc. was founded in 2019 and is headquartered in Minneapolis, Minnesota.